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"Brown Is the New Neutral": What 2026's Biggest Hair Colour Trend Means for Buyers

kirpalexport
If there is one phrase that sums up where hair colour went in 2026, it is this one, repeated across beauty coverage this year: brown is the new neutral. Colourists quoted in trend forecasts this year describe clients asking for medium-to-deep brown with warm undertones and a glossy finish, rather than full lightening sessions. The common thread across every forecast, from salon trade ... https://kirpalexport.com/
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